“Make your morning routine the best part of your day and put your best face forward with Gillette Labs.”
SHAVING WILL NEVER BE THE SAME AGAIN
The biggest ever upgrade across all the Gillette premium razors has launched recently with England Football Star, Raheem Stirling is returned as the face of Gillette Labs for the game changing launch giving you the last razor you will ever need to buy – The Gillette Labs Exfoliating Razor RRP £ 22.49.
Join the Hype on Gillette’s biggest launch for male grooming in 2022
Launched in Boots recently, Stirling returns as the face of the campaign’s TV advert where we see him feature the new Gillette Labs Razor in between shots of him dribbling and executing football skills against the backdrop of the razors black and neon green visual identity.
Did you know, it’s exfoliating bar clears the skin before the blades, for an effortless shave in one stroke?
Stylishly Made to be Sustainable in Partnership with Terracycle the World’s 1st National Razor Program
Even down to the finest detail the slick handle of the razor comes with a lifetime warranty and magnetic stand too. Not only do the razors look good, but they’re also fully recyclable too. You can pick up a recycling envelope at select Sainsbury’s stores or order online at Gillette’s website.
Why not treat yourself to a comfortable, clean, precise shave with ease in every stroke. Let shaving become an experience. Not a chore would you agree?
Editorial Disclaimer: PR Product Gifted. This product is a press sample kindly gifted by the Brand Gillette UK and I am under no obligation to post about a brand whether or not I choose to do so. How I choose to work with brands on any collaboration whatsoever is always down to personal choice and preference if I feel it’s a good fit for my content and audience so I can always give my honest feedback.
Discover the path from Fashion to Wine in Tuscany’s wineries, vineyards and Prato The Textile City.
First day in Italy today, “Ciao—Buongiorno” from me and Jenny after two hours sleep getting straight off of a plane to see the picturesque leaning tower of Pisa was very cool indeed. As a matter of fact it’s known as one of the seven wonders of the medieval world believe it or not, but it’s true. I’m so glad to be here and have the opportunity to see it during my press trip to Europe before exploring Prato then onto Milan for Men’s Fashion Week.
The sky was lit up bright blue and felt like spring time rather than winter season. It was about 12 degrees when we got there so we’re able to sit outside with our pasta and pizza and enjoy taking in the atmosphere. We had the most wonderful lunch. Pasta and wine made in the town we visited was authentically Italian just the way I like it.
Since being in Italy over the long weekend I literally consumed my body weight in carbs being mostly pasta and wine, it was so delicious as everything here in Italy is very freshly prepared.
I was so happy to be in comfy clothes this day as we had just left the Pisa airport and still had our suit cases on us both with hand luggage but we managed it fine. The restaurant was called Ristorante Pizzeria Duomo. They did gluten free pasta! which Jenny my friend couldn’t believe as she was so overwhelmed by it and food options. When they make it in Italy it’s just sooo much better.
A litre of wine was only €8. Such a good price … especially if you’re wanting a rather chilled relaxing afternoon lunch to watch the people go by. After all that traveling – it was so worth it having some time to ourselves. The staff were really kind and accommodating I really recommend this place if you’re ever going to visit Pisa for a day trip excursion on route to Florence via Prato.
THE BEST HOTELS IN TUSCANY
ART HOTEL MUSEO
During Day one of our press trip – from Pisa to Prato we stayed at @art_hotel_museo. The whole hotel was so elegant with character and contemporary themed just like an art gallery housed on each level.
It had a different theme on each floor. It had the Art room. We literally took loads of pictures! I loved this place so much I definitely want to come back in summer and try out their outdoor swimming pool as it’s closed during the winter months. I can’t recommend this enough! If you’re going to Prato Italy via Florence for Pitti Uomo then definitely book this hotel – you won’t be disappointed. Not forgetting it’s fantastic location is great too for a day trip to 15 minutes by train to “Firenze” which is Florence in Italian just so you know.
This wonderful 4 Star hotel located 1.6 miles from the centre of Prato feel more like a 5 Star hotel as it boast luxury facilities including an outdoor swimming pool, classic to deluxe room suites and wellness spa with excellent customer service at Art Hotel Museo. Standard Hotel Rates apply – per night for 1 person only staying in a Classic Room Only Rate is 81 Euro’s and Rate with Breakfast Included 85.50 Euro’s.
The elegantly presented hotel suites with contemporary interiors have unique art work hanging in each room which are very spacious clean with minimal details.
Extra’s include a fully stocked mini bar, a dresser with flat screen television and oh wait the best part the walk in wardrobe closet every fashionista’s goal even more storage space to keep clothes and prep outfits so it feels more like home made all the difference.
The modern sleek bathroom as shower room, bathtub combi, bede with well equipped mod cons was up to the highest standards one would expect from a 4 Star Hotel unrivaled to other hotels I’ve stayed in before felt very luxurious indeed. With free WiFi access, the elegant rooms feature air conditioning and most have a flat-screen TV. Their bathrooms are complete with a hairdryer and toiletries.
Things to try and Experience
PITTI IMMAGINE UOMO
“Prato is a must see hidden gem 15 minutes from Firenze and convenient for Pitti Uomo Florence Fashion Week the home of classic Menswear, Celebrating fine craftsmanship and art of tailoring. This event is held twice a year in January and June.
THE PRATO TEXTILE MUSEUM
Apart from the Art, Culture, and Gastronomy Prato is also renowned for the Textile Museum & Lazzerini library are dedicated to both historic & contemporary textiles in a 19th-century mill. It’s a well known fact that Museo de Tessuto is one of the well recognised European Institutions dedicated to studying, preserving and promotion of ancient, historical and contemporary textiles housing an archive of textiles from Italy, Europe and the rest of world. It’s definitely well worth the visit if you want to find out more about the European routes of Industrial heritage and the intricate part it played in the history of Prato and its significance in the worlds textile industry.
So, just how beautiful are the side streets of Italy that I was just so overwhelmed by it’s charm. This photo was taken by my friend Jenny in the street where we dined for lunch at one of the Italian Trattoria’s – known as typical Italian Restaurants. We were just a stone’s throw away from the Leaning Tower of Pisa it was well worth the visit on route to our Hotel in Prato near Florence which was spontaneous on the day. I’m so glad we had the chance to make the most of our first day in Italy doing a bit of sightseeing while we can in the short space of time.
We dined for lunch at one of the Italian Trattoria’s – known as Restaurants Italy.
DESIGNER LABELS & SHOPPING
GIGLI SHOPPING MALL
For those who enjoy a spot of shopping the Gigli Shopping Mall Prato’s largest shopping mall is a 10 minutes taxi journey away from high street to designer labels Zara, H&M to Tommy Hilfiger, Calvin Klein and more.
You will find here a wide mix of retail stores and eateries in a bustling shopping complex with whimsical accents on Via San Quirico, 165, 50013 Campi Bisenzio FI, Italy
Myself and Jenny just couldn’t help ourselves as we were both tempted by the January Sales and to shop for statement staples to match our outfits ready for Milan Fashion Week.
It’s very near Prato and Florence, great if you’re looking to find good quality stores with good prices in Tuscany, this is the place to be.
DISCOVER A TASTE OF CULTURE THROUGH CUISINE
OPERA’ ARTE & RESTUARANT – ART HOTEL MUSEO
One of the best things about staying in a hotel in the country you’re visiting is to sample their local food and wine which means more pasta and wine for me to try out and taste. The restaurant’s wide choice of wine selection on display showcases a library bookcase is every wine sommeliers dream with all the Chianti to satisfy discerning clientele just for you keen avid wine lovers.
Art Hotel Museo The maître d‘ hôtel head waiter, were so accommodating to us it made our stay very special indeed and look forward to return soon. I forgot to tell them that Jenny was gluten free before arriving and straight away they were able to serve Jenny hot Gluten Free bread & pasta in Italian ‘Sensi Glutine’ . I also had a selection of salmon, seafood, liver and pizza known as pinsa from Roma cooked differently.
I loved this as I don’t eat fresh shellfish on a regular basis so this was lovely treat for me and so healthy too. For a taste of authentic Tuscan cuisine I recommend the Pasta Dish with a twist Tortello of Val Bisenzio with wild boar ragu goes down well with a glass of Chianti red. Their wine taste so exquisite and this was made in the region we were staying in Tuscany.
An extensive breakfast buffet is available every morning serving an array of fresh fruit, cold cut meats, fresh pastry’s, cereal and more.
A variety of cold and hot beverages from fresh juices to tea and italian coffee too is a great to way to get your mornings off to a good start each day.The Art Restaurant serves authentic Tuscan specialities, along with classic Italian recipes from the Menu beginning with Starters, Pasta, Rice to Main Courses to side dishes. Room Service orders from the food menu option is also available from 4 Euro’s. After dinner why not head over to The American bar is the ideal place for a cocktail or local liqueur which my favourites are Aperol Spritz or Campari and relax on the comfy sofa’s or at the bar to unwind in the evenings. We wanted the full Italian experience as it was great to visit other part’s of Italy during our Press Trip over the 4 day weekend before heading to Milan.
Guests can enjoy free access to a partner well-equipped fitness centre, set 100 yards away. Staff are available 24 hours a day and can recommend sights and restaurants nearby.
HOW TO GET THERE
Flying into Tuscany: main airports in Pisa and Florence. Tuscany has two international airports, the Galileo Galilei International Airport in Pisa and Firenze-Peretola Airport in Florence serves both Europe including connecting international destinations.
From the U.K Pisa is easily accessed by a short haul flight journey duration of 2 hour and 5 minutes from London Stanstead with Ryanair and cost approximately £ 123.98 Return which is fantastic value. You can always rely on Ryanair for competitive price and great customer service with a warm welcome from it’s friendly staff who are always very helpful.
Airport Transfer’s from Pisa Airport into the City Centre I would suggest taking a Taxi outside the Airport as it’s the easier option than taking public transport and cost approx 20 Euro’s. Mainland Treno train services from Pisa Centrale Stazione are available and run hourly via Firenze Santa Maria to Prato Centrale Stazione or direct services run throughout intervals daily depending on the train schedules timetable.
For more information and booking enquiries on Flights to Pisa & Hotel Reservations including the Hotel Restaurant at Art Hotel Museo Prato Italy, please visit
Disclosure: #AD A huge thank you to Art Hotel Museo for hosting me and for providing a wonderful, stay in Prato. As always, all opinions are my own and I will never promote something I don’t personally use and believe in, regardless of who foots the bill. Also I would like to Thank ryanair.com for sponsoring my return flights itinerary between Pisa, Milan and London during Camera Moda Milano Men’s Fashion Week and to both companies for making this trip possible. Please note prices quoted in this article will be subject to change by the companies mentioned e.g. ryanair.com and Art Hotel Museo.
Some of the above links are affiliate links and I will earn a tiny percentage of the sale if you purchase through them at no extra cost to you. Thanks for supporting The Joey Journal!
During the first day of our press trip my outfit for day one consisted being dressed in all monochrome which is usually my signature style day to day. In true Florentine style in homage to Pitti Uomo 97 I opted for a statement tailored winter coat made from the finest Italian fabric.
I felt I blended right in doing street style pictures to capture the moment being in Firenze. I needed to feel super comfy but still smart casual as most of the day was being spent on planes, buses, trains and taxis. But, just imagine lugging round a suitcase and my weekend bag between destinations. Honestly Italy is so full of culture, history and the local people are so warm and welcoming here for which I am so grateful.
Outfit dilema’s – I realised when I got there for the first time in my life I had under packed even though it was a short trip. Who’d have thought my blogger peers who are reading this will laugh at this. I’m known for bringing ten times the amount I need. I didn’t have a proper outfits planned for my daytime wears so I put this together last minute. I wanted something smart casual and slightly formal for evening dinner with of course a hint of classic oxford button down shirt from Polo Ralph Lauren paired with a All Saint’s Crew Neck Sweater.
I hadn’t packed enough clothes, so off Jen and I go on a little fashionista shopping trip to Gigli Shopping Mall down the road from our Hotel in a 10 minute taxi journey. I wore my comfy shoes again because I knew we would be walking around a lot! I opted for a faux suede Derby, Gibson bucks shoe by H & M which is a classic favourite.
From Pisa to Prato – here I’m wearing brands from the high street to designer which I also paired some skinny jeans and shoes with the outfit too. The first two photos are taken in Firenze Florence.
Art Hotel Museo in Prato – Such a beautiful place and I can’t thank them enough for putting us up here a couple of nights for the first part of our trip to experience local food, culture, wine and cuisine in Tuscany was a very unforgettable stay we loved it here very much.
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Editorial Disclosure: #AD A huge special thanks to Art Hotel Museo Italy for kindly sponsoring our stay and for the amazing hospitality in Prato – this was a paid partnership collaboration with the hotel brand. Also I would like to Thank ryanair.com for sponsoring my return flights itinerary between Pisa, Milan and London during Camera Moda Milano Men’s Fashion Week and to both companies for making this trip possible. All Opinions Expressed will be my own and prices quoted in this article will be subject to change by the companies mentioned e.g. ryanair.com and Art Hotel Museo.
As you maybe aware it’s almost time for Halloween as the first thing that comes to mind is ‘what’s you’re favourite scary movie’ or in this case it’s food and snack ideas to eat while celebrating All Hallow’s Eve the day of the dead in many different cultures around the world.
Be Scared or Prepared this Halloween with Swizzels
Halloween falls on the 31st of October where both kids and adults of all ages will partake in the fun activities such as Trick or Treating, wearing sometimes silly but amusing costumes and attending friends Halloween Parties. Some of my most fond memories growing up were eating sweets and staying up late on Halloween watching cult Horror Genre Classics such as The Halloween Movie Franchise, Friday 13th to Nightmare on Elm Street if you fancied staying in to celebrate with fun food bits and take out delivery food.
But, whether you choose to stay in or not don’t forget to have some snacks at hand to last you til the end of the movie or the Halloween party for those of you that are Celebrating the end of this month. Halloween party food often consist of fun sweet treats and other Halloween themed food but I wanted to re-kindle what was the most popular sweets I reminisce from my childhood growing up before pic’n mix. In fact some of my most favourite sweets were often found in glass jars of my local news agent. In case you’re wondering my choice would be Swizzels from their drumstick lolly’s to refreshers and who could forget the love hearts are still an absolute British classic that’s been around since 1929.
With reference to the un-dead when ghouls and ghost come back to earth on Halloween, my love for Swizzel sweets will never die, because these taste just sooo good especially at parties when I attended recently the Swizzel’s Halloween Campaign Party launching their new vegan sweets range as well as all my classic favourites. I just have to tell you all about the event and how it actually went during the celebration where the crowd from bloggers, influencers to the press all came down to enjoy the inspired spooktacular pumpkin syrup cocktails and sin and tonic drinks all served with scrumptious canapés during the fun evening.
Swizzel’s Halloween Campaign Party launching their new vegan sweets range as well as all my classic favourites.
The best part of the entertainment were live zombie actor’s in character lurking in the dark which made cool photo ops for social media and insta stories GIFs.
It just had to be done. One more thing, it get’s even better as there was even a Tarot Card reader present who could tell the future, to a coffin full of sweets with a tomb stone which fogged up with smoke using dry ice using water which was pretty cool special affects to add to the ambience of the party. Wow!!!!what a great idea!, anyway I think I’ll have to try that one at home next time. Oh and the best part to end the night was being gifted lot’s of sweets by the Swizzel’s team based in Manchester I had the best time celebrating with you guys in preparation for my Halloween. I’ve just been down my local supermarket where you can fully stock up on Swizzel Sweets this Halloween Night!!! so don’t forget yours in case you want to share with your little monsters at home ha ha.
To find out more about the Swizzel Sweet’s please visit
Disclosure: Many Thanks to Swizzel Sweets for inviting me to attend their #Scaredorprepared Halloween Campaign Launch party in London and for gifting me with product. All opinions will be my own as I only promote things with I’m a fan of to give my honest opinion and feedback on products I choose to review.
Not forgetting AC and Inter Milan Football Clubs for all you avid sports fans out there. For those intrigued about discovering Milan, if you like Paris then you came to the right place for sought after luxury designer shopping and high end restaurants take your fancy
The city’s historical landmarks the Gothic Duomo di Milano cathedral testify to centuries of art and culture including Leonardo da vinci’s mural ‘the last supper’ housed in the Santa Maria delle Grazie convent pays homage to the grandeur of Italian Renaissance.
THE BEST HOTELS IN MILAN
NYX HOTEL MILAN
This stylish new concept and contemporary hotel in the heart of Milan’s city centre is every fashionista’s dream as it’s very close to all the main attractions and just a stone’s throw away from the shopping Mecca of via Corso Buenos Aires and Central Station area of Eateries, bars and bustling nightlife. Metro station access Republica, Centrale and Porto Venezia are all within walking distance from the hotel.
The historic Landmark Duomo di Milano is one of Milan’s most treasured gems being the most grandest Cathedrals in the world that you will ever encounter with its Gothic architecture is quite impressive in all it’s all awe and beauty. I really do think it’s worth visiting and you can gain access to the inside of the building by buying a ticket pass for a couple of hours at a price of 3-4 Euro’s. Tickets can be purchased by the issuing tourist ticket office nearby which is not alot as you get to admire the art work of the cathedrals stained glass windows and visit the Crypt in the lower levels of the building. Separate passes for lift access to the roof is also available at a extra cost too for great views over the city.
Top image: Stain Glassed Window. This image Rooftop of Milan’s Cathedral
Just imagine the streets aligned with an array of your favourite restaurants and bars to cater to all cuisines both local and international taste this would be where it’s at. It’s like a mini Amsterdam situated along the canal as you watch the day go by. But just remember restaurants close at 3pm and re-open at 7pm to bear this in mind compared to what you’re used to elsewhere in the world. But you must try The Apitervo bars and restaurants who offer a complimentary drink and a food buffet offered at various places along the canal and rather enjoyed taking a stroll along the canal and worth exploring day or night.
MILAN FASHION WEEK
Arriving in Milan for Men’s Fashion Week over the summer I just did not know what to expect as it was my first hand experience of visiting the city while doing a bit of sightseeing in between the shows. Already I just knew there was so much I wanted to see and experience during the next few days before returning home to London. Just out of curiosity I was so keen to compare how the Italian’s do fashion week over here in Milan compared to us Brit’s in London. It really took me by surprise how good it actually turned out – no words. Camera Moda the equivalent of the British Fashion Council organise the bi-annual Fashion Week Schedule which require accreditation for both Press and Photographer’s if you happen to get approval is a great way to take in shows and atmosphere during the duration of Milan Fashion Week. But, if you’re not one of the lucky few who can secure an invitation you can still hang around outside the shows and do some street style spotting of fashion influencers on the scene and participate as a blog photographer.
DISCOVER A TASTE OF CULTURE THROUGH CUISINE
OSTERIA MAMMA ROSA
The first thing which comes to mind when you think about living the Italian way of life is culture through cuisine and only the finest authentic food can be found at this Top Milanese Restaurant Osteria Mamma Rosa just off the trendy Corso Buenos Airies. My favourite signature dish here has to be the Sea Bass prepared the Liguria way served with potatoes’ as an alternative to the Grilled Seabass which is also delightfully sumptuous. On arrival prosecco is served before dinner as a gesture of good will and the atmosphere is very friendly and welcoming at this family run restaurant in the heart of Milan.
Ligurian way Sea Bass Fillet with violet potatoes, olives, and “pinoli” pine nuts
In Italy there are so much choice when it comes to desert especially the selection of Gelato Icecream you can find in various icecream palours dotted around the city such as this place I found ‘Vechi’. The mango sorbet and strawberry with a bit of chocolate was the best way to cool off during a hot summers day in the city while sight seeing in Milan.
The signature drink when you come to Italy had to be my favorite always the Aperol Spritz that really reminds of summer and it’s so refreshing with its blend of Aperol liqueur, Prosecco and Soda Water combination is my go to drink during Milan Fashion Week.
DESIGNER FASHION LABELS & SHOPPING
GALLERIA EMANUELE VITTORIO II
The Galleria Emanuele Vittorio II is Milan’s premiere shopping destination that houses all under one roof the world’s most exclusive designer label boutiques from Prada, GUCCI to Chanel and more. Inside this elegant four storey arcade you’ll find high end restaurants if you want to experience authentic Italian cuisine and luxury cafes to unwind after an afternoon of shopping. It’s also a short stroll just outside of the Duomo di Milano piazza which connects with Teatro alla Scala if you want to admire and catch a glimpse of Milanese renaissance in all its splendor.
CORSO BUENOS AIRES
The Corso Buenos Aires the equivalent of London’s Oxford Street you’ll find everything from high street brands, independent small boutiques to designer labels and shop till your heart’s content if you wish. Compared to the shopping streets of London it’s less overcrowded and a bit more laid back so you can shop with ease.
VIA MONTENAPOLEONE MILAN’S DESIGNER SHOPPING STREET
When you come to Milan I highly recommend checking out the Montenapoleone District for its luxury fashion boutiques serving the well heeled and discerning clientele. If you’re after the latest styles from the international catwalks you will find it here from big name luxury fashion houses such as Prada, Gucci, Dolce & Gabanna, Missoni, Versace and many more. This neighborhood is rich in history showcasing fine craftsmanship based on tradition to luxury fashion where money talks in this town. Once a upon a time the street was home to aristocrats and the choice of wealthy families who resided here to open ateliers, boutiques and jewelers.
HOW TO GET THERE
Milan has two Airports Malpensa and Linate that serve both Europe as well as connecting International destinations worldwide. The airport with the closest proximity to the City is Linate which is 20 mins a Taxi to the city center and Malpensa 45 mins drive away.
From the U.K Milan is easily accessed by a short haul flight journey duration of 1 hour and 30 minutes from London Gatwick Airport with EasyJet and cost approximately £ 89 return which is fantastic value. You can always rely on EasyJet for competitive price and great customer service with a warm welcome from it’s friendly staff who are always very helpful.
I really recommend booking the extra add-ons when booking your flight through EasyJet such as extra leg room and speedy boarding as it makes all the difference so you can travel with ease and not need to worry about being in held up so you spend less time at the Airport.
Airport Transfer’s from Linate into the City Centre I would suggest taking a Taxi outside the Airport as it’s the easier option than taking public transport and cost approx 20 – 30 Euro’s or there’s the option of using an UBER which is available in Milan too if you prefer using this service is present in many countries worldwide.
For more information and booking inquiries on Flights to Milan Linate or Malpensa please visit EasyJet Airline
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Disclosure: #AD I would like to Thank EasyJet.com for sponsoring my Travel during Camera Moda Milano Men’s Fashion Week and making this trip possible. All Opinions Expressed will be my own and prices quoted in this article will be subject to change by the companies mentioned e.g. EasyJet
If you grew up in the Nineties like me then I assume you were part of this exciting era when popular culture thrived at it’s very best as Britain’s most celebrated Icons dominated the scene from style, music to our most beloved lifestyle brands that helped shape Britain Cool Britannia.
Any thoughts on what your fondest memories were growing up? Mine were indefinitely sharing my clothes, music CD’s and 90’s memorabilia from Smash Hits magazine to Pepsi with my younger sibling. I admit we did fight over it, but which Brother or Sister does not squabble over things. We all had our favourites growing up.
Looking back it all influenced our individual style and taste even when it comes to pop culture. This summer it’s all about getting together and sharing experiences. Which reminds me the other day when I turned on the television where Walker’s the UK’s favourite crisp brand, and the Spice Girls teamed up in a 90 second ad that premiered yesterday evening on ITV during Britain’s Got Talent’ ad break. What do you make of it, I’d love to hear your thoughts on this and if you ever felt the same as I do reminiscing about favourite memories of growing up. It was perfect timing ahead of the Spice Girls Re-union tour – the biggest cultural movement of 2019 in partnership with launching Walkers Best Ever Cheese and Onion Flavour is the ideal way to celebrate don’t you think.
Who doesn’t love the Spice Girls as they will always go down in history as the most beloved successful girl band in the world even to the most obsessed Superfan which the Advert expresses with great humour and revisits 90’s nostalgia. The advert reveals Britain’s most biggest Spice Girl fan Dev that even he has to decide between the Spice Girls over his mouth-watering Walker’s crisp before becoming embroiled in an argument with the Spice Girls Mel B. It seems they are just too tempting to part with and missing out on the chance to win his VIP Ticket.
If you had to choose between The Spice Girls or Walkers Crisp I’ll let you decide that one because iconic brands mean something to us all and that’s why we love them too much! Who would you share your Walker’s with?
Don’t forget to join in the discussion #MustBeWalkers
For more information, visit www.pepsico.com
Disclaimer: #AD this post was sponsored by Walkers a PepsiCo Brand and all opinions expressed will be my own.
I’m Joey Award Winning U.K. Men's Lifestyle Blogger, Grooming and Travel writer based in London. Ensembly Challenged Gent and Discerning Tastemaker embracing the perks of a Digital Nomad Lifestyle in the New Normal 24/7.
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