DISCOVER YOUR PERFECT FRAGRANCE FROM HOME WITH A PERSONALISED FIOLE DISCOVERY SCENT BOX

STEP INTO THE WORLD’S FIRST VIRTUAL PERFUMERY WITH FIOLE'S ONLINE FRAGRANCE FINDER THAT USES INTUITIVE TECHNOLOGY TO ANALYSE YOUR PERSONAL TASTE AND PERFECTLY MATCH YOUR STYLE

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Find your perfect Fragrance by getting six expertly selected samples delivered in the mail and you don’t even need to leave the house. It’s time to experience FIOLE as we step into the world’s first virtual perfumery.

Virtual Fragrance Consultation

THE FUTURE OF FRAGRANCE

Fiole have joined in partnership with Fortnum & Mason with their collaborative pop-up experience, THE FUTURE OF FRAGRANCE.

FORTNUM & MASON X fiole”

From experience choosing a fragrance is a deeply personal experience so make your generous gift a thoughtful one, by giving your loved one the opportunity to discover their perfect fragrance in the Fiole Experience.

And all it takes is just 3 steps to finding your ideal fragrance from the comfort of your own home with Fiole.

Handmade to match your personal taste. Discover your fragrance personality and build your Custom Fiole Box.

Virtual Fragrance Consultation

Samuel Gearing and Josh Carter the Founders of Fiole have spent the past 10 years working as fragrance specialist for a variety of luxury brands in store while training under some of the world’s most prestigious perfumery’s. Fiole is the realisation of an idea they had after seeing the fragrance industry come to a halt in the wake of Covid-19. The biggest problem was the obvious that you can’t try a fragrance through a device. So, after what has been the largest professional undertaking both Josh and Samuel have ever done, they have built what they believe to be the missing link for choosing your ideal fragrance online.

Virtual Fragrance Consultation

“Using a blind test, your custom Fiole Box will teach you a simple specialist method to analyse your 6 personal recommendations. Discover your fragrance personality or gift the experience now they’ll never forget.”

Virtual Fragrance Consultation

FIND A FRAGRANCE AS INDIVIDUAL AS YOU ARE

Discover your fragrance personality or gift the experience and unlock a world of scents that are built to match your style and no one else’s

Each Fiole Box is individually customised to your personal taste by using the virtual consultant, The Fiole Fragrance Finder to Discover your Fragrance Personality and receive yours.

When it arrives in the post your box comes with 6 recommendations from a variety of top-quality brands that are accurately matched to your Fragrance Personality and guide you how to analyze them in the same way a specialist would. Did you know, once you’ve found your favourite, you can collect a full size via the website and redeem the cost of your Fiole box.

And when you build your custom Fiole Box through the Fiole Fragrance Finder, you can rest assured that each of your 6 personal recommendations come from a selection of the finest luxury fragrance houses in the world. Give it try for yourself!

How It Work’s

Fiole is designed to do all the hard work for you. With Fiole, you don’t have to have any prior knowledge to be able to find your ideal fragrance. The Fiole Fragrance Finder Virtual Consultant will ask you a series of questions that will vary depending on your choices, to determine your personal taste. It will then translate that into 6 recommendations that will suit your style.

The genius of the Fiole algorithm is that whilst it feels simple its astonishingly accurate. It’s designed to put your choices at the centre readjusting itself with every question to find you the perfect set of recommendations. This way, when your custom Fiole box arrives in the post, the question is not “Which do I like?’ But ‘Which fragrance do I like the most?’

Make Your Gift Feel Unique & Personalised

When it comes to fragrance everyone is different. Don’t risk disappointment by choosing it for them. Instead gift the Fiole experience so your loved one can explore their personality and find something perfect for them, thanks to your generosity.

Fiole Gift Cards themselves come as e-gifts or as lovely made sustainable card booklets. You can gift the Fiole experience on it’s own, or if you’re feeling super generous add a budget for a full size once they’ve found their favourite.

Exclusivity & Traditional Family Heritage

Championing independent brands is hugely important to Fiole. Even all the brands available through Fiole are meticulously curated with passion and integrity as many are family run and from grassroots backgrounds. Not forgetting purchasing through Fiole means supporting independent perfumery houses in the world.

Virtual Fragrance Consultation

Why not let Samuel and Josh give you an introduction to the first online mechanism that can take you through a full, personalised fragrance consultation, just like the one you would get like they’re with you in person is also available by booking an appointment on 2nd Floor Fiole Pop-Up Boutique at Fortnum & Mason London.

But, I strongly advise not to leave it too late because you have until the end of May ‘2022’ Fiole will be transforming part of Fortnum’s famous ‘Scent Room’ with a cutting-edge installation that uses their popular Digital technology to take customers on a sensorial journey of discovery like no other. My favourite Fragrance amongst them all had to be the scent included in my Fiole Discovery Scent Box that’s actually inspired by the Smoking Room at Claridges Hotel in London would you believe it or not. I’ll leave that thought with you to decide and make up your own mind about it. Can you guess which one it is?

Editorial Disclaimer: PR Product Gifted. This product is a press sample kindly gifted by Fiole and I am under no obligation to post about a brand whether or not I choose to do so. How I choose to work with brands on any collaboration whatsoever is always down to personal choice and preference if I feel it’s a good fit for my content and audience so I can always give my honest feedback.

ACQUA DI PARMA COLONIA ARTIST EDITION BY CLYM EXCLUSIVE TO CHRISTMAS | GIFT IDEAS FOR HIM

ACQUA DI PARMA GETS CREATIVE WITH FESTIVE CHEER FOR THE HOLIDAY SEASON

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Acqua di Parma

 

For Christmas 2018 the brand has introduced their exclusive Home and Travel Collection in collaboration with the acclaimed British Artist Clym Evernden who worked with Fenwicks on their window displays and Stylist magazine.

British Artist Clym collaborates with Acqua di parma for their limited Edition Colonia Collection this Holiday Season.

Clym was commissioned to create Acqua di Parma’s new campaign for the Limited Edition Colonia Artist Collection to capture the essence of the sunny sophistication of Italy and liberated feeling that inspired his little yellow bird illustration. Acqua’s products are mostly unisex so the packaging reflects that and was created in mind to be neutral so the products are accessible for everyone.

New arrivals this season include a deodorant just recently added to the range which includes 32 fragrances in the whole collection so there’s allot of choice to impress even the most discerning gentlemen in your life.

Acqua di parma

 

Acqua di Parma

As gift set’s seem to be the most popular choice this festive season I wanted to mention the ones which stood out for me which were the smart gifts as Clym limited edition hand wash and hand lotion, scented candles colonia x Clym and Essenza Intensa Pura x Clym gift sets come with 100 ml fragrance, gel deodorant and shower gel.

 

Acqua di Parma

 

Gift packaging Seasons Greeting’s in four different languages Russian, Arabic, and Mandarin Chinese for a personal touch.

 

The Bespoke option gift box is available too where you can choose 3 or 4 products encased with a ribbon without tissue which in my opinion seems smarter in terms of presentation. It does not stop there so in fact it just gets even better where the personalisation of gifts this Christmas is pre-monogrammed on Hat boxes. By observing the packaging it has seasons greeting’s in four different languages Russian, Arabic, and Mandarin Chinese includes limited Edition products and colonia handwash.

 

Acqua di Parma

 

 

So just to recap what’s on offer this Christmas it’s the Christmas gift sets x 4 Colonia, Intensa, Essena and Pura, to smart gift sets / home, Colonia Sandelo and bespoke gifting.

 

 

Acqua di Parma Colonia Classic is the Award Winning Classic Fragrance at the GQ Grooming Awards 2017

During my window shopping trip over the weekend I realised that the Blue Mediternia Collection is only exclusive to House of Fraiser which are citrus, aromatic, sweet scented and fruity distinguished by the names Mirto di Panrea, Aranci Di Capri, and Fico di Amalfi to recreate that feeling of being holiday once you get there.

Citrus aromatic scent is fresh and full of life with bergamot where the woody smells of vetiver, lavender and lemon leave that long lasting impression of sophistication.

Trust me on this one, as you’ll want to try all 6 in the range too from Colonia Assoluta, Colonia Intensa, Colonia Essensa, Colonia Club and Colonia Pura. For those of you interested in the history of the brand Acqua di Parma’s Colonia Classic fragrance is 102 years old which makes it a classic heritage brand to rival other designer fragrances on the market as the Award Winning Classic Fragrance at the GQ Grooming Awards 2017.

Interesting fact – Colonia represents the 1st 100 years of the past and Colonia Pura the 2nd 100 years in the present future. I could go on and on but as the main focus of this review is to tell you all about the Limited Edition Christmas Collection you’ll want to take home and own which you and your loved ones can share together. These days the popularity of catering to meet the demand for gender neutral products is especially common in both men and women’s fragrances which can also be considered unisex which is something you’ll both want to own together because it’s very special. So, I think that’s pretty much Christmas shopping sorted and various item’s I’ll add to my wish list then!

 

 

 

To find out more please visit below the social media handles of the Artist Clym and Official website of Acqua di Parma

 

@clymdraws

 

@acquadiparma_official

 

www.acquadiparma.com

 

 

Disclaimer: A huge Thank you to LVMH HQ for gifting me with the Acqua di Parma Mediterania Fico di Amalfi Fragrance only exclusive to House of Fraiser. All special promotions mentioned and prices in this article maybe subject to change and decided by the brand Acqua di Parma alone. I would never promote a product which I would never use and recommend to others. In this instance all opinions I express are my own.

 

 

THE ALLURING SCENT OF JO MALONE COLOGNE | HIS & HERS UNISEX FRAGRANCES

A GENDER NEUTRAL FRAGRANCE THAT YOU'LL BOTH ADORE TOGETHER

 

The other day I took my first visit to my local Jo Malone store during a casual stroll in town as you do to seek the perfect gift for some inspiration.  I was astonished to find here a selection for Men’s Grooming, Women’s Beauty to Gender Neutral Products namely fragrances which I was very tempted to try out while inside the store.

Jo Malone London

 

I’ve always heard great things about The Jo Malone Brand as it’s very quintessentially British and one of my favourite luxury products as an alternative to designer fragrances.  We all have our favourite signature fragrances when it comes to scents that feel almost personal to us when we wear them on our skin.

I could spend all afternoon here trying on every invigorating scent that captivates my interest till I find the one for me or someone else as a gift, because we all like to indulge and be spoiled from time to time.

So, if you’re not all familiar with Jo Malone London let me give you a little bit of background into this iconic British Brand and what makes it so unique.

Jo Malone London

 

Jo Malone is a British perfume and scented candle brand founded in 1983. Since 1999 it has been owned by Cosmetics giant Estee Lauder. This luxury brand is synonymous for its high end perfumes. Luxury candles, bath products and room scents.

An interesting fact about the brand is that they appointed English Model and Musician Karen Elson and Model and Actress Poppy Delevingne who have served as spokesperson for the brand.

The fragrance I decided to choose this time round had to be the Honeysuckle & Davana Cologne from the Jo Malone Fragrances which is sweet , not too overpowering and just right with its fresh scented aroma’s can also be Unisex. It’s very versatile and feel I can wear this cologne day in, day out as it’s very alluring when people have commented on the scent’s smell  the first time I wore it.

Incase, you’re wondering to know what’s the main ingredients’ of the fragrance are; it evokes the wildness of honeysuckle, fresh tone of rose together with the aromatic fruity twist of davana and woody with Moss warmed by sunshine which I was instantly obsessed with.

For me, it had to be the hints of liquorice that’s very suttle in sweetness brings to life a fragrance that’s light and ideal for daytime or evening.

Which reminds me that I need to try next the Huntsman  x Jo Malone range which is on my wish list just in time for Christmas.

 

This product retails at £ 47.00 30 ml and £ 94.00 100 ml. To find out more about Jo Malone London visit them online or at their Stores in the UK.

 

https://www.jomalone.co.uk/

 

@jomalonelondon

 

Disclaimer: This item was offered complimentary as a sample to try by Jo Malone London. As always all opinions are my own and I would never promote a product which I would not personally use myself. All prices quoted at the time of this published article are subject to change by the company Jo Malone owned by Estee Lauder.