GET BRAND-NEW SPRING STYLES IN YOUR CLOSET WITH JUST A FEW CLICKS

GET TO KNOW THREAD FOR MEN YOUR ONLINE PERSONAL STYLIST - LET THE APP DO THE REST GENT'S

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For those who are unfamiliar with Thread for Men the online British Retailer was founded during 2012 in London. Thread has an innovative way of providing discerning men the opportunity to purchase new clothes by matching users with virtual stylist who can offer a personal shopping experience through the website and iOS App.

So, how does the technology work? In layman’s terms it is style cleverly decoded simply at your fingertips in just a few clicks away. Thread uses a combination of machine learning and Artificial Intelligence to give your personal stylist a hint as to what you are looking for and get acquainted with the site’s users.

I’ve never used the Thread Styling App before and from what I’ve seen so far, I’m really impressed their online store is home to my favourite leading Brands I’d love to covet. But, most of all I do praise the fact the platforms algorithm knows my personal style so well. Come to think of it, it is just like having your own personal shopper on your arm to guide you on a shopping spree down the high street. Just for you guys at home curious about jumping on the band wagon to find out what the digital shopping experience is really like it is simply easy as signing up to get the best outfit ideas tailored to you.

With spring season upon us I have taken the online shopping approach versus the traditional way of shopping in store. Now, let’s start by setting up a new Thread account with the objective to discover the latest spring style staples trending now as new additions to my closet.

Here we go, Let’s try it together and come shopping with me….

best online mens fashion app

HOW TO SET UP YOUR ONLINE PERSONAL STYLIST

Start by Downloading the Thread App or head over to the website Thread.com

Sign up and register for a new account and you will be asked to provide some details about yourself including stats and clothing size measurements, what’s currently in your closet and how much you are looking to spend budget wise. It even has an option that highlights fit concerns regarding body shape which will come in handy. For one, I’m very slim or sometimes in between sizes is good to know, the more info the better.

On the next stage I was prompted to select some key looks that define my personal style from a few Instagram style grids – so this is where the algorithm gets triggered and begins to work hard so you don’t have to.

Upon gathering this information, you will then be allocated a virtual stylist, mine was called Toby who provides you helpful suggestions on what clothes for you to purchase.

best online mens fashion app

DOWNLOAD STYLE EDIT’S BY YOUR PERSONAL STYLIST

Thread Stylist will search up what you’re looking to get and come up with a Style Edit of complete outfits to single items which is great don’t you think. Thread App’s AI technology relies solely on it’s algorithm to style looks that’s uniquely personal to site users preference by going the extra mile to find what you need.

Once I knew what I was looking for in terms of which looks appealed to me, I started to like both a mixture of traditional versus contemporary style staples that I could easily wear day in day out. For instance, I think having a great jacket or coat paired with minimal trainers can create versatile looks as I like to mix and match by switching things up a bit.

At this point it was helpful to let my Stylist Toby know this beforehand using the Apps technology. Within an hour I got an email of my 1st Style Edit download from the suggested items – the end result was definitely up my street.

Once your Stylist has decided on Spring Jacket Styles for you to wear, let the clever algorithm work its wonders to seek and find the best style options to suit and budget proving technology is worthwhile for even the discerning cash time poor consumer looking to shop with ease online.

I highly recommend anyone to use the platform especially style savvy Gent’s who are not quite sure what they’re looking for. If you’re seeking a unique shopping experience that’s time efficient Thread utilises a combination of both AI and curation to ensure your digital shopping is effortless every time.

I’d say AI technology has its perks when it comes to online shopping because a computer never forgets, and all your data is stored in your Thread account for next time. For instance, compared to the human mind sometimes it tends to forget specific details about an individual unless reminded again.

best online mens fashion app

In the Ideas Tab, this is the fun part where the AI Technology takes over to style curated looks for you based on personal preference and data stored about customers.

The Ideas Tab is a great self-help style guide for men where you have the option to like and dislike ideas that your Stylist provided you as well as suggest areas to improve on, if not quite right first-time round. I have to say my Stylist recommendations from Toby were spot on in ‘How to Style Up Casual looks’ as I’ve been looking for the perfect pair of Black Chelsea Boots to dress up my tonal outfit for casually meeting friends on weekends.

best online mens fashion app

I personally think AI technology has its advantages when shopping online which ensures you get the best out of the algorithm when using the platform to make purchases. Overall, the simple process from signup stage as ‘New Customer’, to searching for what I was ideally looking for, with help from ‘Toby’ my virtual Stylist, to buying my items and having it delivered within 24 hours ­­­– just superb. I could not be happier as the customer service was second to none.

In my view Thread caters to all your shopping needs one would expect from a premium online personal shopping experience for style savvy men who want to dress to impress with the added bonus of a free service. It’s definitely a great service for those that seek on trend advice and opinions on Men’s Style downloaded digitally with no fuss. It’s time efficient shopping in just a few clicks.

New Thread users will receive 20 percent off their first shop on orders over £75 upon signing up on the website or App.

As the world we live in has now changed, the option of online shopping and using an App makes life easier and gives the 21st Century Gent a unique shopping experience that’s unforgettable. Want more style inspiration to add as new additions to your spring seasons closet? You can Shop via my Affiliate link and click to visit Thread here.

best online mens fashion app

WHY INVEST IN A LEATHER JACKET THIS SPRING | 1# VERSATILE CLASSIC’S NEVER GO OUT OF STYLE

MY STYLE TIPS HOW TO WEAR LEATHER JACKETS WITH TIMELESS STAPLE PIECES IN YOUR CLOSET

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How to wear a Leather Jacket
Photography Jenny Pickets

How to wear a Leather Jacket

Disclaimer: #AD Many thanks to Son of Tailor Copenhagen for gifting me with a complimentary t-shirt from their new collection. As always all opinions will be my own based on personal style and taste as I only choose to promote brands I love to wear so I can give you honest feedback. Thank you for supporting ‘The Joey Journal’

ELEGANT HOTEL BARS & RESTAURANTS TO TRY OUT THIS WEEKEND – WHAT TO WEAR

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best london bars and restaurants

ELEGANT HOTEL BARS & RESTAURANTS TO TRY OUT THIS WEEKEND – WHAT TO WEAR

What will you be up to this Weekend? Nevertheless I hope you make the most of it before the new season starts and we begin to see autumn again. I don’t think I’ve ever planned that far ahead even though its already just around the corner and we see a shift again in our wardrobe from spring/summer to autumn/winter styles our go to closet staples get their chance to take centre stage. Lucky for me I know this city at the back of my hand having been based here a few years I won’t ever find myself bored getting dressed up to head out. Even more so, there is so much to see and explore in London which boast the best cocktail bars, restaurants to luxury hotels serving the most exquisite drinks with imagination catering to the ever more discerning drinkers. If you’re open to finding you’re new favourite tipple for a change, here are just a couple of places I’ve suggested that tick my boxes in London’s West End as my go to hang-out spots in town.

best london bars and restaurants
best london bars and restaurants
best london bars and restaurants

The Hamyard Hotel – Dive Bar

Soho London


Situated a stone’s throw away from China town just 3 minutes walk – The Dive Bar located on the lower ground floor of The Hamyard Hotel.

This hidden gem is named in honour of a 3 ft neon lady diver  which hangs on the wall with a lit bar area event space for intimate gatherings. The bar is kitted out with cascading signature Kit Kemp designed Rick Rack Wall fabric by De Gournay for a personal touch. Gain access to secluded private rooms adjacent to a theatre screening room including an array of eclectic artwork and furnished with eccentricity of wanderlust appeal.

Perhaps take a moment on a lazy rainy afternoon to explore the hotels most treasured rooms to unwind? Let your imagination run wild by burying your nose in a good book. Head on upstairs in the guest areas of the hotels library and discover literature to piqué your interest from other-worldly subjects and cultural affairs to satisfy book worms selected by literary expert Philip Blackwell.

But, what about the cocktails? Let’s say the drinks speak for themselves. The clever twist on classic to contemporary favourites are re-invented with tailor made martini’s using gin or vodka to homemade ingredients such as the homemade tonics in the signature Hamyard Gin & Tonic blended with Campari, St Germain, Portobello Road Gin and grapefruit bitters – you can be sure to find your new tipple that will impress gin and martini fans alike.

best london bars and restaurants

Today I took a walk from Trafalgar Square and while I was there visited the National Portrait Gallery for a moment of peace away from the hustle and bustle of the west end just slightly after lunch time. It’s always good to walk on foot if you have the time to spare as well as spontaneously find new places to check out. I’d say unique Hotels with a quiet bar as well as a luxury dining room with exquisite ambiance is my sanctuary. After a busy morning you’d want to find somewhere to relax and unwind to spend the rest of your lazy afternoon. I’d just arrived at this Hotel on the corner of Suffolk Place on Haymarket where a friend and I decided to pop in for quick drink in The Brumus Bar and Restaurant located inside the Haymarket Hotel before heading over to The Hamyard Hotel Bar in Soho later in the evening. The hotel interiors were very elegant and quirky as I noticed the Canine Doggies upholstered onto the back of the bar stools and restaurant in a regal purple and pink fuchsia appealed to me. For all you pet lovers at home as they say ‘a man’s best friend is also his dog’ so immediately I felt very at home here. I thought it had a personal touch as well as being distinctly sophisticated which stood out as a style statement. I’m really impressed from what I’ve seen so far even though it was just a brief visit I definitely would pop in again for the foreseeable future.

best london bars and restaurants
best london bars and restaurants

The Brumus Bar & Restaurant

Haymarket London


Renowned for its exquisite elegance where you’ll experience a traditional afternoon tea in style at the newly refurbished and spacious Brumus Bar & Restaurant situated in the heart of London’s Theatre district..

Expect plush interiors nonetheless, unique art installations reflects the passion of its founder and Creative Director Kit Kemp is present within the interior design of the hotel. Experience the homely and inviting ambience of the hotel restaurants or drawing rooms were afternoon tea is served all day with quintessential flair. Definitely make this your pit stop after a day of shopping or pre-theatre dinning before a West-End show. But the most enticing thing about this place is most definitely the sumptuous hotel cocktail and bar menu with carefully curated wine list and spirits to deliciously mixed cocktails to complimenting menu of continental taste from main dishes to sharing platters.

HOW TO WEAR THE POLO SEERSUCKER SPORT COAT FOR SUMMER | CHESTERTONS POLO IN THE PARK WEEKEND

RE-DISCOVERING MY LOVE FOR THE RALPH LAUREN CLASSIC SEERSUCKER BLAZER THIS SUMMER

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A GENTLEMEN’S GUIDE TO POLO SEASON SPORTING ATTIRE: STYLE DRESS CODES 101

With the all important summer social events and invitations coming in all at once dress codes are crucial to make the right impression with the exception of Polo In The Park for a fun day divot stomping in between chukkas. Dressing to impress is a must where not only the elite polo players take centre stage but so does style.

Here’s my Essential Guide on Menswear Polo Style how best to incorporate vibrant pastel colours into your summer wardrobe during the English Sporting Social Calendar.

how to wear a seersucker blazer

The polo is always fun day out people watching from the Celebrities to the Spectators to who’s wearing what this year and where to be scene at the After Parties such as the Mahiki Enclosure. From today’s event here are my observations of the movers and shakers of the elite polo crowd veterans take on style and what they wore.


It’s a known fact guys hate shopping, but in fact it’s quite the opposite when it comes to summer social event’s, even the debonair man needs to look his best. From experience I learn what suits best and give my recommendations for outfits and how to wear them by including these in your daily style edit.

“The Ralph Lauren Seersucker Blazer the Ultimate Classic Staple for Summer”

Why not take an optimistic approach to colour and pairing your outfit with a bold statement set of bright trousers and the contrast of colours from red, green and yellow which are available to purchase from the high street to designer labels. These are worth investing in especially if you’re looking at brightening up that essential summer wardrobe so you’ll be sure to blend right in with the Chelsea locals alike.


Fitted shirt styles from Ralph Lauren are always great because they come in a variety of classic styles in the white button down collared shirt to pastel shades and bold stripes in blue. Then finish off the look with a neutral seer sucker blazer to even out the contrast of shades. A Seer Sucker blazer is unlined, so designed to keep you cool during the hot summer months at event occasions.

how to wear a seersucker blazer
Top image: Polo Seersucker Sport Coat Lauren by Ralph Lauren; shoes Toddsi; Sunglasses DIOR Homme Paris. This image: Shirt Polo Ralph Lauren; Chino jeans ZARA Man

STYLE TIP: Seersucker blazer is unlined, so designed to keep you cool during the hot summer months.

With the English social calendar upon us we focus our attention towards stylish sporting events from the Varsity Polo, Polo in the Park to the Gold Cup at Cowdray.

For this look at Polo In The Park, I decided to keep it neutral but relaxed and I felt I had to express a style identity of my own. With summer you can’t go wrong and what better way to do this is to keep it neutral with a classic Ralph Lauren Seersucker Blazer but still include a splash of colour as you find the contrast helps bring out the best of both shades.


Wears this Summer’s Classic Trend with Confidence Ready for DIVOT STOMPING’— in between Chukka’s


Even by adding the slightest finishing touches to a look such as a colour coordinated pocket square to tailored jackets can overall emphasize the best features of the whole outfit’s attire.

how to wear a seersucker blazer


Looking for the perfect summer shoes can depend on the softness, texture and comfort to make it easier to walk on the lawn and inside the marquee enclosures. A slip on suede loafer in tan or dark brown rather than leather shoes helps the foot breathe more freely during the spring summer season.

Finally, your accessories choice can either create a luxury feel of sophistication or faux pas which is all down to preferential discerning taste. You can’t go wrong with skinny belts either in brown is minimal. Less is more. One of my personal favourites is a preppy style collegiate belt in dark navy with diagonal red stripes which adds a bit of character.

Next up, let’s think about that final touch of elegance such as Accessories and the best luxury Watches on the market to consider would be ‘The Chronograph’ Wrist Watches for Men. So far these are my favourite picks and there are quite a few Brands out there I’m crushing over this season to match my Sporting Attire. Whatever takes your fancy, so take your pick from these on my wish list to covet now.

 
 

That’s it, you’re now ready to be fully kitted out for a Polo Match so let’s bring on the rest of summer it’s not over yet!

MONOCHROMATIC STYLE GUIDE FOR GENT’S

STYLING SUBTLE EYE CATCHING LOOKS WITH SIMPLY JUST BLACK & WHITE FOR SPRING SUMMER

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Men's Monochromatic Outfit Ideas

Men's Monochromatic Outfit Ideas


Guess what guys it’s almost time for the Weekend again. One of my favourite ways of dressing up a smart casual outfit is opting for a monochrome colour palette with LA inspiration of course “THE HILLS” which seems to be my go to weekend look as it creates a rather clean and minimal feel don’t you think. On a Friday morning on days like today it appears to be a good day with the sunshine out in London town as I make my way to a meeting before lunch time. So, if you’re wondering how should you wear this attire in spring summer without it being too warm it comes down to the choice of fabrics that are light and breathable at the same time.

Fabrics such as linen on jackets seem to be appropriate in this weather as it will be getting rather warm in the next coming months. What I like about classic separates such as light cotton shirts or t-shirts you can team these with a jacket to slightly dress the look up or down depending on where you are going. I like this combination allot as it still looks rather relaxed and comfortable which is how it should feel in spring when its time to hang up your winter wardrobe till next season.

Men's Monochromatic Outfit Ideas
Fitted jeans or trousers can also create nice proportions to elongate or emphasis body shape which I find looks great in appearance and when I take random pictures of myself wearing my outfits. The key is knowing your body shape and making the most of whatever shape and size you are, because everyone is different and deserves to feel great in clothes. As they say black can be slimming, but not only that I have feeling the monochrome trend will be a hit this season with the newly anticipated Beverley Hills 90210 re-boot hits the small screen once again.

Men's Monochromatic Outfit Ideas

SUMMER ESSENTIAL STAPLES | THE CLASSIC WHITE T-SHIRT

STEPPING INTO SPRING IN STYLE

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For me it’s all about the layers for now because the weather in London is so predictable at times. Who doesn’t love a classic white t-shirt when the weather stays pleasant for the time being at least for now?

For me this trend is so versatile to sport different kind of looks from day to night, for instance I’ll leave the house and throw on my favourite black leather jacket over the top or in the evenings pair a white tee with my favourite blazer for smart casual attire. It works both ways and that’s why it works for me because I believe style should be effortless with ease. Although just remember in spring, one minute it’s sunny, then suddenly an outburst of rain which means keeping an umbrella at bay just in case.

classic white t shirt men's

classic white t shirt men's

I’m looking forward to the warm weather and eventually the days becoming longer come summer time I think we are almost there. Last May in fact in the U.K. was the warmest it’s been in so many years that I might as well have had a stay-cation at home instead of holidaying abroad. Wouldn’t it be great when it’s the right time to wear shorts and a t-shirt just sitting outside in the sun, barbecues in the garden and lazy afternoons in the park is worth waiting for.

During Spring I’m also looking forward to the Easter Bank Holiday to relax and just make good use of my time wisely. Often I find there’s lots to think about whether it’s making plans for all important occasions I’m hoping there might be a wedding if a friend decides to get hitched somewhere nice hot and sunny I hope. With summer you can guarantee there’s also going to be some great summer socials in the next few months so expecting some fun times ahead.

As I prepare to gear up for the summer holidays let’s hope the weathers stays pleasant for the time being which means I’m feeling inspired by new season style staples as I tend to have a habit to window shop following the upcoming summer sales.

 

Who can say no to wearing shorts at the park and beach as all I’m thinking about are long summer evenings and watching sunsets make weekend casual outfits all worthwhile wearing out and about.

 

With that said it’s almost time to book that summer holiday I keep telling myself to plan just a couple of months away so I’m really looking forward to taking that vacation – where to I wonder? I’m feeling inspired right now and what to wear