Tag Archives London Fashion Week


Katia E. show us how they prepare for Mercedes-Benz London Fashion Week

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The Institute of Directors 116 Pall Mall today’s LFW Show Location

Behind the scenes at London Fashion Week



Model Katia E. pictured with Designer Kristian Aadnevik Backstage at his Runway show during London Fashion Week




Photography Mehul Derodra
Behind the scenes at London Fashion Week
Photo courtesy of Katia Elizarova

Keep checking The Joey Journal for all the latest Fashion Week news, but for now, here’s the latest from Milano Fashion Week



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London Fashion Week

Styling Credits: Leather Biker Jacket; Iceberg Italy, White cotton Tee; Boohoo Man, Skinny Jeans; Forever 21 Men, Desert Boots; United Colours of Benetton

Photography: The Adelaidian

When I first heard that the Italian Fashion Label was hosting a private event during London Fashion Week I knew it was going to be a great party to kick off the start of fashion week.  Having attended the very first Iceberg Catwalk show in London since it made a comeback it was definitely one of those labels to watch. Also, I’m such a big fan of their Street Wear since the label was taken over at the helm from Designer James Long their newly appointed creative director from the UK.  On Friday 13th Yes!! – I know what most were thinking in case anyone is superstitious it happened to be my lucky day as they had food catering from my favourite Meat Liquor Restaurant – just trying their burgers was delicious as I was feeling very hungry by 6pm while out and about accompanied by Aperol Spritz drinks served throughout the evening.  My outfit staple to the party yesterday evening was my signature leather jacket from Iceberg worn with a white t-shirt from Boohoo Man and Skinny Jeans with a pair of desert boots as it’s officially autumn season.  The Iceberg event was hosted at the  18montrose store in Kings Cross featuring DJ set’s from Tommy Gold, Jordss and Lifestyle Donald who entertained the crowd last night

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The House of Holland returns to London Fashion Week this season to showcase their new collection ‘Global Citizen’ for Autumn Winter 2019 inspired by a utilitarian uniform for a generation who feel oppressed by how their world is governed. They want their voices to be heard and are prevalent in today’s society where fashion and politics are intertwined to make strong statements as the woman’s contemporary F**k you uniform staple.

London Fashion Week

This collection represents new millennials as the ‘Global Citizen’ to be outspoken and rebel for those who cross boundaries and show that creative inspiration cannot be confined. It is a reminder that women are strong, empowered and invigorated to make change which inspired Designer Henry Holland’s muses this season.

London Fashion Week

THE LOOK  ( 2 )
Dress House of Holland; boots Grenson


London Fashion Week


“An exclusive collaboration between the House of Holland showcased a T-shirt project with the Netflix Show Sex Education and necklace accessories as vape cage carriers were created in partnership with VYPE”

An exclusive collaboration between the House of Holland showcased a T-shirt project with the Netflix Show Sex Education and necklace accessories as vape cage carriers were created in partnership with VYPE. I also noticed the signature Grenson hiking boots were a carry over staple from the previous season but given a western woven paracord spin gave the collection a new edge too.

A juxtaposition between hard and soft details created outfits that were practical but still feminine were understated to form transition pieces for everyday work wear without being too overdressed.

London Fashion Week

London Fashion Week


What was your favorite look this season? Remember to follow along with #TheJoeyJournal

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It’s the last day of London Fashion Week Men’s, but I managed to catch only part of it upon my return after the Christmas Break. It’s great to be back in town as New Year has come around so quickly and before you know it we are in work mode again.

This season I noticed at fashion week it has been cut from 5 to 3 days with some designers pulling out of schedule while other’s are talking about attending Pitti U’mo in Italy. But, still we can make the most of Fashion Week and attend some shows to view the new seasons collections.

London Fashion Week Men's

With the exception of Belstaff I’m always looking forward to attending the presentation and support British Fashion as there’s all this speculation surrounding how Brexit will affect the fashion industry if we leave the EU.

London Fashion Week Men's

Heritage brands are deeply rooted in tradition which make it so special that it’s worth celebrating it’s success because men’s fashion week is the ideal platform to promote British Style on an international level with the exceptional pool of talent we have in London.

London Fashion Week Men's

Creative Director Sean Lehnhardt-Moore and reflects his passion for the roots of the brand where technical fabrics capture the modern day essence of advanced treated raw materials.

Exciting times, but not forgetting it’s all the hard work and effort people put in as the industry must be worth billions in the U.K. Economy which is why Brexit might not be great in terms of the single market for business. The Belstaff presentation was held upstairs at their flagship store on Bond Street as I was kindly directed upstairs via a lift in the discreet lobby. It was a smaller venue this time round so I’m glad I attended the event early on as I was not the only one as the venue soon reached it’s maximum capacity being the last day of Men’s Fashion Week. As you would expect during LFW MENS very busy indeed as Stylist, Bloggers, Influencers and Press all mingled together to view Belstaff Autumn Winter 2019 Collection: Great British Roots hosted by Brand Ambassadors The Turner Twin’s and various VIP’s in attendance.

Experience the distinctive spirit and contemporary evolution of the brands story revisiting the history of outfitting motorcyclist and adventurers.

I noticed in the centre of the room at Belstaff House in Mayfair the space was dominated by large packing crates with large Persian rugs suggesting the spirit of travel iconic with the brands DNA. It was an amazing experience to observe up close the distinctive spirit and contemporary evolution of the brands story revisiting the history of outfitting motorcyclist and adventurers.

London Fashion Week Men's

What drew me to the brand during my first encounter with the label is the innovative use luxury fabrics and finishes where are hand waxed leather, suede and shearling, the finest blends of merino wool’s and cashmere to name a few. Although we associate the brand with their renowned signature jackets this season explores an in depth look of knitwear styles which can be styled as layering pieces as the answer to modern outerwear.

London Fashion Week Men's

The Autumn Winter 2019 collection is the first by newly appointed Creative Director Sean Lehnhardt-Moore and reflects his passion for the roots of the brand where technical fabrics capture the modern day essence of advanced treated raw materials. To this day Belstaff stays true to this philosophy since pioneering the label in the industrial north of England during the 1920’s. All the clothing is very versatile to wear and these iconic jackets instantly stand out as classic staples to form part of your wardrobe essentials which make it ideal for traveling too season to season.

London Fashion Week Men's

Most of all I love spotting the fleet of London Fashion Week Mens Wagons sponsored by Mercedes Benz which you always see around town during the shows confirms no doubt it’s fashion week has arrived once again this season.

To find out more about the Brand visit the Belstaff Social Media handles and Website below

Instagram @Belstaff

Twitter @Belstaff


What do you think? Have questions or ideas? Leave a comment below or use #TheJoeyJournal


London Fashion Week is one of the most anticipated events of the fashion calendar. For Autumn Winter 2018 we zoom in on the best London Fashion Week Street Style where the street style stars are out in full force to look the coolest trends of the season from the runway to the streets of the capital.Statement polka-dots were a bold choice combined with monochrome tones. It was all about knee length fitted silhouettes and striking prints to slightly flared sleeves. Check out the best looks from London Fashion Week Autumn Winter 2018 to feel inspired on finding your next outfit.


Featuring Verus by Versace

Craving your daily dose of fashion for your new season wardrobe. Find your fall style inspo from our Edit of the top outfits captured on the streets of London. Influencers alike opted for loud pop colour outerwear to understated accessories as seen from the latest London Fashion Week street style trending for spring summer 2018. It was all about statement sunglasses to mini bags where the street style did not fail to disappoint despite the animal rights activist.


Hi Everyone! it’s so great to be back in town from Summer Vacation and September is always a busy period as we make fresh starts, new opportunities and not forgetting it’s Fashion Week again in London. London Fashion Week kicks off to a great start with an invite from the British Fashion Council in Association with New Look Fashion where press and style influences gathered for evening of cocktails and canapes. To warm up the crowd on the dance floor the first DJ set of the evening started off with Rafferty Law followed by Radio / Presenter Mya Jama til the very end with a sensible curfew by 11pm as everyone had shows the next day.

Celebrities and Style Influencers include The Saturdays Rochelle, E! News Presenter Naomi Isted, The Telegraph’s Hilary Alexander and Britain’s Next Top Model Victoria Clay graced us with their presence as we enjoyed pre-drinks before the rally of shows tomorrow for DAY ONE of London Fashion Week.

So each season, it definitely can sometimes be a hard decision what you should wear to make a style statement with confidence even at a press launch. For an evening event it’s always great to have a blazer jacket at hand to dress up your outfit. Try matching it with a pair of smart tapered jeans but not too skinny as you want to get the fit just right and a dress shirt for a polished look.

Opt for a stylish accessory to finish off the look which my chosen favourite item are sunglasses form part of my signature look. I’ve mixed high street and designer items as follows; Sunglasses Prada, Black Jacket Linen H & M, Dress Shirt Dark Navy Polo Ralph Lauren, Leather Belt with Blackwatch Tartan from a selection at Ralph Lauren, and black jeans New Look Man.

Credits: Blazer; H & M Man, Shirt; Polo Ralph Lauren, Jeans; Forever 21 Men, Sunglasses; Prada

Photography: Mehul Derodra


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Day 1 

 Good Morning I’ve just made it into London this morning for the Vivienne Westwood show despite the commuter rush hour I’m so relieved there were no delays. Lucky for me it’s a beautiful day and the sun is shining. Contemporary minimalism, All dressed up in DKNY, Ralph Lauren and Prada, I made my way to the first show of the LFW Season

London Fashion Week Style DiariesLondon Fashion Week Style Diaries

London Fashion Week Style Diaries


 Second day at LFW started with – Breakfast Pancakes & Tea at The IVY CAFE WIMBELDON

My outfit was all about layers, statement leather jacket, comfortable soft shirting and block coloured chino’s

Please, take a moment and admire the shades: “FROW Style” sitting front row and loved the atmosphere today at the show.

The day ended with a fantastic party at Acqua Kyoto for the ASOS Summer Party

London Fashion Week Style Diaries

So that’s a wrap – Until next fashion week season

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